First off, I’d like to thank everyone for their amazing suggestions and experience-sharing when I posted a few weeks ago about finding my workplace ‘Twitter voice!’ So far we don’t have tons of followers, but I’m happy with the Tweets that have been published, and find myself having fun with the process. This enjoyment, in my eyes, is half the battle- if it became a chore, I’m sure that the tone and content would suffer.
That being said, I’m starting to think of our online collection in terms of categories and overall themes, and how we can benefit from taking advantage of that organization. Most established Book Dealers produce and share weekly catalogues that feature similar ‘bundles,’ such as New Acquisitions, Items on Sale, or simply by genre, binding, or publication era.
Since we don’t have a dedicated site/blog, I thought Pinterest might be the next best thing. Categories are easily created, cross-listing is possible, and tagging and searching seems to be pretty user-friendly as well! Plus, we’d be reaching a whole new demographic of customers with every pin.
Do you have experience or suggestions on how Pinterest has increased your visibility for the better/worse? Please share, and lets brainstorm together!