BooksBooksBooks. And some Pins?

First off, I’d like to thank everyone for their amazing suggestions and experience-sharing when I posted a few weeks ago about finding my workplace ‘Twitter voice!’ So far we don’t have tons of followers, but I’m happy with the Tweets that have been published, and find myself having fun with the process. This enjoyment, in my eyes, is half the battle- if it became a chore, I’m sure that the tone and content would suffer.

That being said, I’m starting to think of our online collection in terms of categories and overall themes, and how we can benefit from taking advantage of that organization. Most established Book Dealers produce and share weekly catalogues that feature similar ‘bundles,’ such as New Acquisitions, Items on Sale, or simply by genre, binding, or publication era. 

Since we don’t have a dedicated site/blog, I thought Pinterest might be the next best thing. Categories are easily created, cross-listing is possible, and tagging and searching seems to be pretty user-friendly as well! Plus, we’d be reaching a whole new demographic of customers with every pin.

Do you have experience or suggestions on how Pinterest has increased your visibility for the better/worse? Please share, and lets brainstorm together! 

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2 comments

  1. I agree wholeheartedly with your comment about having fun with social media. I use my library’s Pinterest board regularly for sharing our collection with online audiences. It’s a great cache of our materials and so easy to share. Our Pinterest admin creates small, focused boards that attract niche populations, and she found that the name of the board matters: when she changed the name of a board from a specific turtle to “turtles,” she received significantly more traffic. She also noticed that the recently updated Pinterest allows for more use statistics. In some of the reading I’ve done about Pinterest, the authors have integrated image uploads with book processing, which makes things really easy; they’ve established clear policies and researched some coding that helps them overcome copyright law concerns; and they really approve of and believe in the potential of this tool.

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