I’ve been on Twitter for a while ( @janineveazue ), and I really dig the way I’ve been able to increase my awareness of so many amazing inventions, lectures, projects, and people who are working towards book Nirvana. Passing that information around is the most fulfilling game I could ever play.
That being said, my office has just started up a Twitter feed ( @BN_Collectibles ) to highlight various items in our collection, talk about books with other book folks, and maintain a friendly relationship with those who might be interested in purchasing some of our fine titles. Acting as a social media marketer for a brand other than myself is quite new to me, and so far I’m not quite sure when my ‘voice’ should appear and when the voice of the company should step through.
I’m excited and ready for the challenge, but I’d love some recommendations from those of you out there who are also responsible for your company’s social media presence!
Holla back! (And Follow back!)